
Skin problems and beauty woes don't stand a chance with these wonderful Singaporean beauty brands that help you look and feel fab from top to toe.
We Singaporeans are known for many things: our insatiable appetite for our unique local dishes and local fashion labels making a mark. But our ingenuity in the world of beauty? Well, we have some of that too. Here, we introduce the Singapore beauty brands that are putting our little red dot on the global map, one face mask at a time. Now, how’s that for local pride?
Singapore beauty brands you should know about
1. Zyu
Want to recreate the salon experience from the comfort of home? Invest in skincare products from Zyu. This local skincare brand was started in 2020 by medical student Zoen Tay and actor Joshua Tan (who you might recognise from local movie Ah Boys To Men). The antioxidant night mask is a great addition to your evening skincare routine. But we’d also recommend investing in the catalyst cream mask. We love that it contains papain enzyme to combat free radicals and prevent premature ageing!
Zyu, shop online
2. Newdtral

Severe cystic acne affecting your self-esteem? Zap those zits away with the help of Newdtral. This beauty brand was recently launched by 23-year-old Nazeer, who struggled with terrible acne breakouts in his younger days (read our interview with Naz to learn about his journey). Now sporting clear, glowy skin, he strives to help fellow Singaporeans heal from acne and regain confidence. Newdtral’s new brightening serum, Siriusly Bright, is made with powerhouse ingredients like niacinamide, vitamin C, Stellight, and bacillus ferment. Hyperpigmentation, you’ve met your match.
Newdtral, shop online
3. Est.lab

Launched under leading beauty service Estetica, Est.lab is the brainchild of renowned beauty experts and a leading R&D agency in Singapore. The result? Highly raved about skincare mainstays with active ingredients and elite beauty tools. And it caters to multiple skin concerns under the sun! Have a hard time dealing with dehydrated, acne-prone, sensitive or ageing skin? Can’t get rid of dark spots and blemishes? Let the range of products do the talking.
Est.lab, multiple locations including Plaza Singapura and Bukit Panjang Plaza; also available online
4. Liht Organics

If a makeup brand claims its products are safe enough to eat, you know we’ll sit up and listen. One look at Liht Organics’ (pronounced, “light”) ingredient list and it all makes sense. Mascara made with coffee and rice powder; carrot powder and coconut oil in lipsticks – it doesn’t get any more natural than this. Aside from the cruelty-free, gluten-free and nano-particles and synthetic chemicals-free tags, Liht Organics is also highly-pigmented and has a high colour pay-off. Bestsellers include the lightweight Youth Elixir Liquid Foundation rich in antioxidants and hydrating Colour-Intense Liquid Lipstick, an ultra-glossy baby in four long-lasting shades.
Liht Organics, multiple locations including Robinson Road and Shaw House; also available online
5. Kew Organics

Founder Lily Kew is daring us to go makeup-free with her curated skincare collection. Packed with organic and active botanicals, the water-based skincare is perfect for Singapore’s humidity. Whether you struggle with acne, stubborn scars or sensitive skin, the range of facial oil, treatment essence, face mist, micellar water and organic balms will give your skin much-needed TLC.
Kew Organics, multiple locations including Cluny Court and Clarke Quay Central; also available online
6. Rooki Beauty

We’re here to say that trying out a new serum doesn’t have to mean ditching your current favourite. With Rooki’s versatile, lightweight formulas, you can simply mix the brand’s superfood serums with your existing ones for an extra potent skincare treat! The brand also has superfood creations in the form of cleansers, masks and creams to add to your beauty stash. Wanna learn more about skin-enhancing ingredients? Hop over to Rooki’s website for a breakdown of the good stuff on the ingredient list.
Rooki Beauty, shop online
7. BSkin
Founder Chia Su-Mae saw a gap in the market during her struggle with acne before launching a skincare line that reaps the benefits of honey. Honey has many benefits but did you know it also has antimicrobial, antioxidant-rich and allergy-calming effects too? BSkin combines the properties of bee-based actives and cutting-edge science to produce a stellar skincare collection. The skincare brand also uses a 6Core Anti-Oxidant System that features powerful antioxidants, and is enhanced by apitherapy, or “bee therapy”. Bestsellers include the Vita Advanced Intense PAF Concentrate and Vita Advanced Soft Bead Cleanser.
BSkin, shop online
8. Oasis Skin

Homegrown brand Oasis Skin is a luxe treat for the skin. Made without parabens, sulfates and other synthetic substances, it contains 100% natural and premium ingredients sourced from botanical experts around the world. Select from a range of treatment mists, clay masks and beauty tools according to your skin concern to get your glow on. The solid shampoo bars and body bars are must-tries.
Oasis Skin, multiple locations including Joo Chiat Road and Outram Park; also available online
9. Caring Skin
Caring Skin was first a facial spa before moving on to plant-based “home care” products. Targeting two of Singapore’s biggest skincare concerns – acne and sensitive skin – the range encompasses hydrating masks, acid-spiked cleansers and gentle milk cleansers.
Caring Skin, multiple locations including JCube and Heartland Mall; also available online
10. Re:Erth

Re:Erth wants you to feed your skin with only the most natural ingredients and it doesn’t have to come from a 10-step skincare regime. Formulated with natural skin boosters like Japanese white turmeric leaf and root extract and Japanese spring turmeric extract, Re:Erth’s skincare range has a mere six products but they each speak (and show) major results. If you’d like to get started on just one product, all fingers will point to the Multi-Targeted Elixir. It’s a serum that firms skin and refines pores, reduces dark spots, and evens out the skin tone to give a youthful glow. We’ve also tried the Blemish Control serum, which removed our pesky bumps.
Re:Erth, multiple locations including Design Orchard and Tangs; also available online
11. derma-RX
This one’s launched by one of Singapore’s leading aesthetics group DRx Clinic, so you can already imagine how the scientifically formulated derma-RX products are going to fare. Its range goes deep into the skin by introducing medically-led skincare. The comprehensive selection of products targets everything under the sun. But, we’re particularly interested in the Comedone Formula (it reduces the appearance of blackheads and whiteheads) and Max-C, a vitamin C serum that guards the skin against free radicals and improves collagen elastin production.
derma-RX, shop online
12. Pera Skincare
Skincare inspired by Peranakan beauty traditions? That’s a first! Pera Skincare blends western traditions with ingredients used in Peranakan culture. The bedak sejuk (a powder made from rice and pandan leaf) has cooling properties and prevents blemishes, leaving a flawless complexion. Here’s a nice touch: you’ll also find familiar ingredients like liquorice root, ginseng extract and jojoba, along with antioxidants from celery, tomato, carrot, turnip, rice and clove flower in most products across this range.
Pera Skincare, #01-01, Design Orchard, 250 Orchard Road, Singapore 238905; also available online
13. Ania Skincare

Is your makeup stash piling up with unnecessary products? Step on the brakes and take things slow with Ania Skincare, a brand that helps declutter your regime to provide only the essentials. The line of masks, moisturisers, serums and toners are made with clean formulations of safe synthetics and botanicals, along with potent ingredients from untouched regions in Africa.
Ania Skincare, shop online
14. Sigi Skin

This minimalist skincare brand proves you don’t need 101 things in your bathroom cabinet. Packed with powerful superfoods and antioxidants from acai, avocado, hyaluronic acid, peach kale and soy, these babies will fuel up your skin in a jiffy. Oh, and did we mention that each product is a multi-tasker? Take the Kaleanser (loving the pun, by the way!). It doubles up as a makeup remover and face wash. The Morning Glow sunscreen can also be used as a moisturiser. Smart!
Sigi Skin, shop online
15. Handmade Heroes

Vegan skincare is all the rage right now and we’re loving local beauty brand, Handmade Hero’s range of vegan lip and body scrubs and face masks. The Butt Kickin’ Deep Detoxing coffee scrub works mighty hard on that cellulite and smells like a good cuppa joe. Chapped lips? Pucker up to matcha latte, coconut sorbet and pina colada flavoured lip scrubs.
Handmade Heroes, multiple locations including Takashimaya and Isetan; also available online
16. Dr Yvonne Goh
We’re huge fans of Dr Yvonne Goh – the aesthetic physician is our go-to for healing our skin problems. To maintain our visage post-treatment, we’ve stocked up on her products. We never leave the house without slapping on the Multivit Sunscreen SPF30 – it both hydrates and protects our skin from sun damage. It’s always followed by the Hydra-C intense serum, which is both anti-oxidising and brightening. For the nights, the Collagen Firming Cream is a must to apply. Its repeatedly won raving reviews around our office for its firming properties and smooth finish.
Dr Yvonne Goh Aesthetics, #09-05, Camden Medical Centre, 1 Orchard Boulevard, Singapore 248649; also available online
17. Allies of Skin

We’ll admit it. Taking care of our skin can be a complete chore sometimes and Allies of Skins knows just the right solution. Yes, really. It’s a mix of potent antioxidants and intelligent nutrients that does all the work for you. The all-day pollution mask from the 1A series contains a powerful time-release formula, leaving your skin supple all day. For night time, the 1A overnight masks work long after you’ve hit the bed, boosting your skin’s immunity and accelerating skin cell renewal with reparative actives like Indian Ginseng.
Allies of Skin, shop online
18. Skin Inc.

Ever since its launch, this cult skincare label has been riding high on its successful skin supplement bar. Yes, you heard it right. You customise a serum cocktail based on your skin type, solving everything from pigmentation to sensitive skin, fine lines to uneven skin tone. Apply the serum with the highly-raved Optimizer Voyage Tri-Light device and end the regime with the multi-masking Bento Set (it has up to nine combinations!). Finally, your facial is done.
Skin Inc, multiple locations including Ion Orchard and Scotts Square; also available online
19. Mmerci Encore
This artisanal aromatherapy atelier offers handcrafted apothecary-style essential oils, body scrubs, and soap slices, which look good but smell even better. For easy browsing, shop the online store under different mood categories (relax, uplift, detox or jetset) or simply fill in your current mood for a list of suggested products.
Mmerci Encore, shop online
20. Want Skincare

It’s no surprise that this sustainable and ethically conscious brand bagged a spot on the list. Staying away from synthetic ingredients and preservatives, Want Skincare packs multi-tasking cleansers, spritzers, scrubs and face oils with botanical oils and minerals for that 10/10 natural glow. Our go-to product is the honey cleanser that removes dirt and makeup while retaining the natural oils from your skin. Oh, and did we mention that you’ll help local communities and women in cooperatives in Bali, Indonesia and Benin with every purchase? Major love.
Want Skincare, multiple locations including Mandarin Gallery and The Social Space; also available online
21. The Skin Pharmacy
With more than 15 years of beauty experience under their belts, two pharmacists decided to set up their own boutique skin pharmacy and the rest, as they say, is history. Apart from off-the-shelf items like acne treatment creams, scents, and hair care products from their line, The Skin Pharmacy is also big on personalisation Whether it’s skin analysis, custom blended serums or even the modification of existing products – it suits your every need. When we say this is a one-stop-shop for all your skin woes, we mean it.
The Skin Pharmacy, #02-10, Wheelock Place, 501 Orchard Road, Singapore 238880; also available online
22. Mandy T

Move over, The Body Shop. We love this luxury bath and body line for its pretty packaging, absolutely scrummy scents, and the clincher: all-natural ingredients. Up for a personal pampering sesh? No need to head to the spa – just try the Wild Orchid & Safflower body scrub, followed by a leisurely soak in the bath with the Lavender, Chamomile & Bergamot Bath Salt. Bliss.
Mandy T, shop online
23. DrGL
Dr. Georgia Lee needs no introduction – she’s arguably Singapore’s leading aesthetic doctor who’s better known as a fixture at high-society events. Her DrGL skincare line, which is specially formulated for Asian skin, is a hit in the local beauty market. Best sellers that have garnered many beauty awards include the Collagen Essence and Anti-Aging Moisturiser. But take note: these babies don’t come cheap.
DrGL, #B2-09, Ion Orchard, 2 Orchard Turn, Singapore 238801; also available online
#SupportLocal and stock up on these amazing beauty brands from Singapore today!