About Benita Lee
Group Editor
With over 13 years of experience in Singapore’s media industry, Benita Lee has built her expertise across print and digital publications, covering fashion, film, nightlife, music, food, and travel. Her work spans renowned brands such as Time Out Singapore, Coconuts Media, and Seventeen Magazine Singapore.
As Group Editor at Honeycombers for over five years, she drives the platform’s SEO strategy and content direction across the website and social media, shaping compelling stories that fuel commercial and editorial growth. Under her leadership, Honeycombers Singapore has achieved historic highs in page views and audience engagement.
Beyond editorial planning and social media, Benita spearheads the company’s special projects, including Love Local Awards, which celebrates the best of Singapore. With an eye for trends and hidden gems, she stays at the forefront of Singapore’s dining, culture, and lifestyle scene, ensuring Honeycombers remains the ultimate go-to guide.
Location: Singapore
Credentials: Bachelor of Arts in Media Communication, Media Writing (Dean’s List)
Alumni of: Taylor University (Indiana, USA)
Expertise: Digital Content, Lifestyle Writing (Food & Travel), Search Engine Optimisation (SEO) Strategy, Branded Content, Social Media
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