Singapore's never short on new discoveries. In this round up, we explore local designs by up-and-coming fashion brands in the city.
Thanks to the burgeoning scene of new restaurants, attractions and shops in our city, there’s always something for us to fill our time with. But if there’s one thing that’s hot on our radar, it’s exploring cool ‘fits from new fashion brands in Singapore. And we’re not just talking about big names like Charles & Keith and Carrie K. We mean those under-the-radar brands we’re excited to add to our wardrobe…
New and emerging fashion brands in Singapore
1. All Citizens
Move over, Uniqlo! If you’re looking for fashion basics built for men, browse through the eco-friendly performance clothing at All Citizens. This emerging direct-to-consumer menswear brand serves up some lewks while keeping comfort top of mind. We’re talking luxe airweight undershirts, breathable crew-neck t-shirts, and essential chino shorts to keep you looking suave.
All Citizens, shop online
2. Akinn
We love the sophisticated ‘fits made by Akinn. This local fashion brand in Singapore launched its first collection back in 2019 – surviving the pandemic, and making itself known through various collaborations with established faces. Think along the lines of local celebs like Inch Chua and Sharon Au. You’ve got to check out its new “athlestyle” pieces – designed for the hectic lifestyle of the modern woman.
Akinn, #03-09, Thye Hong Centre, 2 Leng Kee Road, Singapore 159086; also available online
3. Flair by Tori
You won’t be able to take your eyes off the clothes at Flair by Tori. It features riveting patterns in vibrant shades and eye-catching designs to zhuzh up any outfit. The Meihitsu kimono cardigan is a must-have in your wardrobe. And the Hakama high-waisted pleated shorts pair perfectly well with its selection of colourful statement tops. Did we mention they’re made in such a way that you can go bra-free? We’re sold!
Flair by Tori, shop online
4. Playhood
If edgy streetwear is more up your alley, you’ll love the clothes at Playhood. This unisex Singaporean label produces wearable pieces of art using hand-painted illustrations. It was established in 2017 but has been steadily growing in popularity over the last couple of years due to the rising interest in indie fashion in Singapore. We absolutely love its sunflower knit tube dress and cropped cardigans.
Playhood, multiple locations including Actually, Singapore and Bukit Merah showroom; also available online
Revamp your wardrobe with stunning ‘fits from these new fashion brands in Singapore!
