Shop with a conscience at this cool popup that showcases local, eco-friendly brands, slow fashion and handmade pieces with purpose...
The message is pretty loud and clear: we need to stop drowning in stuff and spending on frivolous things that don’t do any good for us, the people who made them, or the environment. If you’ve been thinking about how to stop contributing to waste, and want to start investing in ethically produced and beautiful handmade pieces made with care (because we aren’t talking total deprivation here), you need to check out the Green Collective’s pop up store. From 4 April until 3 July, the store at OneKM mall will showcase local brands and change makers doing great things…
The Green Collective is the brainchild of committed players in Singapore’s sustainable fashion and creative scene: Danielle Champagne of Zhai Eco, Mayur Singh, co-founder of Coopita, Adel Ng of taikensonsai and Agatha Lee, Agy the Textile Artist.
It’s a progressive move to cast aside competition and come together as a collective. Their mission? To shine a light on conscious living, and help shift the demand from fast fashion and thoughtlessly produced items to the businesses who operate responsibly towards their workers and the environment, social enterprises that help create sustainable employment opportunities, and of course, the individuals who create beautiful pieces with purpose.
I had a sneak peek before the store opened its doors, and this is one fantastic mix of ethically produced fashion, beautiful FairTrade and handmade homewares, jewellery by artisans from abroad and right here in Singapore and kits for zero waste living (think reusable bamboo straws and cool cutlery kits).
Until you can get over to the popup yourself, check out these local, conscious brands who’ll be taking part:
Agy: Textile Artist
Artisan & Fox
Bamboo Straws Worldwide
Himmel Blue handcrafted soaps
The Organic Frog
Greensquare Textile Recycling – bring along your used clothes, shoes and accessories for recycling!
The popup is also about experiences: discovering the stories behind the products and learning something new. “Ask questions about what you’re buying,” suggests Mayur, “Start thinking about who made it, how it was made and where it came from,” he adds.
And yes, he completely impressed me by explaining the provenance of a handmade journal, how it was made made sustainably from tree bark, and just how much profit the women who made it would receive. Another very cool Coopita buy? A huge tote, handwoven from recycled plastic bags and wrappers. Look a little closer and you can spot a pattern of eyes from the original candy wrappers that were diverted from landfill and into this fantastic-looking, functional piece.
And back to those experiences: check out the series of workshops with Green Collective, from soap and accessory making to parent-child creative sessions, and join the launch party on 5 April at 6pm to talk to the people behind Green Collective and the amazing brands on board for this – you just might change the way you want to shop from now on…
Green Collective; OneKM mall, #01-26/27, Singapore 437157
Like this story? Check these out:
Why our Style Editor is trying to quit shopping
Join Fashion Revolution and start asking: ‘Who made my clothes?’
How to break up with single-use plastic
Get to know Singapore’s ethical fashion brands
And read our interview with Stephanie Dickson, founder of Green is the New Black