
Former Pussycat Doll Nicole Scherzinger has helped British Airways launch the travel innovation to beat them all: a virtual reality experience that allows customers to experience foreign destinations before travelling. Far out, man!
The program uses Oculus Rift virtual reality headsets to bring three distinctively American experiences to life on high-grade 360° video: ice skating in New York city, bull-riding in Texas, and roller-skating down a beach boardwalk in California.
Using real life footage filmed on location by six cameras to create a seamless and life-like virtual experience, this technology is the closest you’ll get to travelling without having to step foot a plane.
But don’t get too excited yet. The virtual reality experience is part of a trial to see how technology could be used by the next generation of travellers. No official word yet on how and when you can try the British Airways virtual reality experience first-hand.
Until then, Nicole can look at the destinations, and we can look at her looking at the destinations!
Top image: Nicole Scherzinger Facebook page.


