This hands-on workshop is for product-based business owners who want professional marketing images without the cost of regular photoshoots.
If you’re frustrated with the trial-and-error approach to AI image generation, you’ll learn the art direction and planning process behind professional product photography and how to use it to create polished, brand-aligned images with AI.
Bring your product and leave with a hero image, a lifestyle image, and a seasonal campaign image ready to use in your marketing.
Key Takeaways:
– Why great images are created twice: first in the mind, then with a camera, or AI.
– Why most AI-generated images fail to look professional.
– How photographers think about lighting, composition, and visual storytelling.
– How to turn a mood, feeling, or brand message into a clear visual direction.
– How to create consistent marketing imagery instead of generating random pictures.
Meet the Facilitator: Silke Dietz
Zebra&Jojo Photography, Founder
Silke Dietz is the founder of Zebra&Jojo Photography and has spent almost a decade helping businesses create branded imagery for their websites, social media, and marketing campaigns.
As AI image generators become more accessible, she’s noticed that many business owners approach image creation through trial and error, focusing on prompts instead of the planning behind the image.
In this workshop, Silke shares the art direction and planning process behind professional product photography and demonstrates how to use it to create polished, professional AI-generated product images.
