From eco-conscious to luxurious finds, these Hong Kong skincare brands offer tailored derma solutions for every skin type.
Hong Kong is a city obsessed with looking its best – from the craze over Korean skincare products, to the popularity of eyelash extensions and regular facials as standard self-care. But apart from the international mainstream brands, there’s a crowd crafting conscious, effective, and innovative formulas right here in the 852. These Hong Kong skincare brands are tapping into our city’s affinity for natural, sustainable, and scientifically backed botanicals, reimagining traditional ingredients through a modern lens. Whether you’re seeking lightweight, humidity-proof formulas, plastic-free refillable packaging, or rituals rooted in ancient wellness philosophies, it’s time to put Hong Kong’s best local skincare brands on your radar.
These Hong Kong skincare brands will give your complexion a fantastic makeover!
1. Essence of Persia
Imagine stepping into a steamy Persian hammam, the air thick with exotic scents… Such was the beautiful piece of childhood memory that sparked Diana Azimi’s lifelong passion for skincare. Adding that to her French-Persian heritage and the use of modern science, Diana created Essence of Persia, a deluxe skincare brand in Hong Kong. Newly launched in late 2024 is the brand’s crown jewel: Reine de Safran, a luxurious face cream infused with the world’s most expensive flower – saffron. Revered as “red gold” in Persian culture, saffron is harvested from delicate purple flowers, each producing just three crimson stigmas. In addition to the finest saffron oil, Reine de Safran is also formulated with a potent blend of shea butter, olive oil, almond oil, squalene, niacinamide, and vitamins. Together, these ingredients promote anti-ageing, smoothening, brightening, hydration, and skin elasticity. What’s more, this EU-compliant product is vegan, toxin-free, and cruelty-free, making it suitable for all skin types.
Indulge in the luxury your skin deserves with Essence of Persia – now offering free worldwide shipping to celebrate the launch of Reine de Safran! Use the code EOPLAUNCH and experience timeless radiance today.
Shop Essence of Persia’s Reine de Safran online.
2. Botanic Pretti5
Infusing the age-old wisdom of TCM with cutting-edge clean beauty, Botanic Pretti5 is a saviour for stressed and sensitive skin. This Hong Kong-based skincare brand blends adaptogenic superfood elixirs like peony root, snow mushroom, and licorice to create a symphony of pure, low-irritant formulas that nourish and restore the skin’s natural glow. Additionally, these plant-powered potions are not only cruelty-free, but also consciously produced to minimise your environmental footprint.
Shop Botanic Pretti5 online or at Sephora in Hong Kong.
3. Tin5
Drawing from both science and sustainability, skincare experts at Tin5 meticulously craft its products to protect you from harsh environmental elements, such as UV rays and HEV lights. The Hong Kong skincare brand uses a blend of non-irritant and organic chemical elements, as well as growth factors and peptides, to engineer items that specifically cater to those of us living in coastal cities like Hong Kong – who often have to battle humidity and city pollutants. Bestsellers include The Healer, which uses active ingredients like hEGF, Ceramide NP, Green Tea Extract, and more. If you have sensitive skin and tend to suffer irritation from dust, pollutants, or UV rays, this is the item for you!
Shop Tin5 online.
4. Bathe to Basics
At Bathe to Basics, it’s all about simplicity: to improve your skin and the environment with organic products. Developed since 2011, Bathe to Basics is proudly made in Hong Kong to promote clean beauty over glamorous false promises. Among its transparent, all-natural, and handmade skincare products, the Basic Cleansing Oil is our fave. Made with natural botanical oils, this product removes your make-up while cleansing the skin, with active ingredients like Bisabolol targeting irritated or damaged skin while reducing acne and fine lines. Return to the basics with your skincare regimen and let Bathe to Basics restore your glow!
Bathe to Basics, S404, 4/F, Block A, PMQ, 35 Aberdeen Street, Central, Hong Kong, p. 2858 8135
5. Odriem
Vegan, clean, and scientifically backed, Hong Kong skincare brand Odriem is redefining the concept of healthy skin. Formulated by Yuki Wong, the founder of skin management specialist Weirdo Beauty, and her expert teams in California and Hong Kong, this salon-grade collection has become a fast favourite since its 2021 launch. The star (pun intended) of the collection is definitely The Star Aura Cleansing Balm, a gentle yet effective makeup remover and sebum-clearing powerhouse. Infused with nourishing ingredients like Wild Rosella Extract and rich Raspberry Seed Oil, this balm leaves skin purified without stripping the moisture barrier. And don’t even get us started on the brand’s Sunshine Serum Ampoule – a blemish-banishing superstar housed in Instagrammable packaging!
Shop Odriem online.
6. Bella Marie France (BMF)
Aesthetic beauty brand BMF is your one-stop shop for all things skin. Founded in 2018 through a collaboration between Bella Skin Care and Marie France Bodyline, this Hong Kong-based brand is bringing its expertise to the forefront with a line-up of high-performance skincare essentials. Our favourites include the Elixir Platinum Serum, 22 Booster Oil, and Elixir Lotion – a powerful trio that work in tandem to deliver a youthful-looking glow. Immersed in a blend of collagen, elastin, hyaluronic acid, and botanical-derived actives, these products are designed to visibly plump, smooth, and revitalise the complexion.
BMF has multiple locations across Hong Kong.
7. Skin Need
Founded by Hong Kong-based chemist Christal Leung, Skin Need is a clean, California-crafted skincare line that caters to sensitive complexions. Driven by the belief that one-size-fits-all solutions simply don’t cut it, especially in Hong Kong’s ever-changing climate, this brand focuses on botanical-powered formulas that nourish the skin while respecting the planet. Through Skin Need’s extensive range of custom-blended products, Leung has created a skincare sanctuary for those seeking to safely hydrate, protect, and soothe their delicate skin. From the standout Hyaluronic Acid Serum to the deep-cleansing Thermal Spring Cloud Mask, these heroes are free from synthetic fragrances, denatured alcohol, and any other irritants. And let’s not forget the brand’s must-have sunscreen line, a necessity for Hong Kong’s sunny, humid days.
Shop Skin Need at Woke Up Like This (WULT) stores in Hong Kong.
8. Rare Skinfuel
Founded by Hong Kong entrepreneur Michelle Chen, Rare Skinfuel is an Australian-made clean beauty brand that focuses on anti-aging and natural confidence. It encourages you to embrace your bare-faced beauty by using cold-pressed ingredients to reveal your most youthful complexion. Packed with antioxidants and free of harsh synthetics, the Rare Skinfuel range aims to let your natural glow shine, allowing you to ditch heavy foundation. Whether you’re after the brand’s award-winning Clay Masks for the ultimate self-care sesh, or the Age Delaying Serum to replace your go-to base, its products are designed to inspire confidence in skincare lovers of all ages.
Rare Skinfuel, Shop 309, 3/F, Landmark Atrium, 15 Queen’s Road Central, Central, Hong Kong, p. 2866 8689
9. Purearth
In line with the growing demand for conscious beauty, Purearth is a homegrown Hong Kong skincare brand that’s all about ethical, Ayurvedic-inspired skincare. Founded by former lawyer Kavita Khosa, who’s got over two decades of experience in ancient Indian wellness practices, Purearth sources its premium ingredients directly from women’s communities in the Himalayas using fair-trade practices – think raw honey, neem, and mineral-rich clays. With a focus on sustainable sourcing and zero-waste production, its luxe yet gentle formulas are cruelty-free and designed to nourish both skin and soul. From cleansing oils to body butters to herbal tea blends, Purearth’s holistic range brings traditional Indian skincare rituals into the modern age.
Purearth, Unit B, Room G, 2/F, E Tat Building, 4 Heung Yip Street, Wong Chuk Hang, Hong Kong, p. 6080 0045
10. INUF Breakfast Club
Lightweight and stripped back is the name of the game for INUF Breakfast Club, which cheekily stands for “I Never Use Foundation” – an eco-conscious Hong Kong skincare brand focused on the “no makeup” makeup look. Designed with Asian skin tones and our city’s humid climate in mind, its 100% plant-based, water-based formulas offer a breath of fresh air for those who prefer a natural approach to skincare. A cult favourite is its gentle Makeup and Sunscreen Remover, made with soothing botanicals like cucumber, witch hazel, and chamomile to dissolve every last trace of product without stripping your skin. Pair it with its pure organic Japanese cotton pads for the ultimate fuss-free cleanse.
INUF Breakfast Club has locations in Tsim Sha Tsui and Central.
[This article was originally published in March 2024 and updated in 2024 by Min Ji Park.]
