Following its successful inaugural launch last year that took the fashion and retail industry by storm, The Front Row, Singapore’s definitive virtual fashion festival, is back to shake new grounds from 27 August 2021. This year’s free-to-view festival is set to feature an impressive line-up of on-demand virtual fashion shows, podcasts and interviews with industry heavyweights and fashion creatives, styling workshops, and interactive exhibitions in one virtual space – www.thefrontrow.style, with ongoing events and activities to run till October 2021. The Front Row 2021 is organised by Daniel Boey Creatives and AP Media, and is the first virtual fashion event to be supported by Singapore Tourism Board’s Kickstart Fund this year.
One of the focuses of The Front Row 2021 is conscious consumption, establishing it as a revolutionary virtual platform that works towards a future of fashion that is responsible, inclusive and seasonless, by spotlighting some of the local and regional fashion labels that share the same ethos and business practices. Expect a thoughtful curation of local and regional labels featured through free-to-view on-demand runway shows, podcasts, exhibitions and more, at this award-winning virtual fashion festival’s second edition that embraces the future of fashion.