Heads up, shopaholics: retail therapy has never been easier with our pick of the best local fashion stores on the WWW
You gotta love online shopping: from beauty products to furniture, groceries, there’s pretty much no limit to what you can buy with just a click of a button. And nope, it doesn’t have to be a pricey affair. If you’re looking to update your wardrobe and up your style game (minus the hefty price tag), we’ve sussed out the best online fashion retailers AKA blogshops in Singapore for your shopping pleasure…
It first started out as Bonito Chico, a humble side project back in 2006. Fast forward a decade, Love, Bonito (pictured above) tops the list as Singapore’s leading online fashion boutique. And it’s easy to see why: besides its widely-popular selection of stylish and on-trend apparel that regularly sell out within days (take note, shoppers!), Love, Bonito has also collaborated with celebrated designers such as Julien Fournié, Tex Saverio, and even graced the runway of Singapore Fashion Week – a first for any local blogshop.
Fan of the minimalist and monochromatic style? Then Eight Slate is one local label you’ll definitely want to bookmark under your favourite shopping sites. Established in 2014, this newcomer is already making waves on social media and winning fashionistas over, thanks to its collection of impeccably tailored pieces that bear the hallmarks of the Eight Slate brand to a tee: edgy, contemporary, and oh-so-chic.
With its sophisticated yet utilitarian designs that boast classic silhouettes and attention to detail, it’s no surprise that KLARRA is a firm favourite with discerning fashionistas. After all, the label is chock-full with sartorial stunners that make the perfect additions to your wardrobe: from chic one-piece jumpsuits to tailored trousers, relaxed maxi dresses, and a range of work-friendly pieces from diffusion line FRONTROW By KLARRA that take the modern working woman seamlessly from desk to dinner.
Who says style has to come with a hefty price tag? For trendy apparel – think party frocks, crop tops, midi skirts, and one-piece rompers – that won’t break the bank, Runway Bandits is your go-to. The blogshop is big on quality and affordability, which means you’ll easily find versatile wardrobe staples for under $50 – perfect for shoppers on a tight budget.
Love your usual suspects of high street stores like H&M, Topshop, and Forever 21? Then MDS will be right up your alley. The homegrown label deems itself a ‘fast fashion company’ with collections of the most trendy and au courant fashions at affordable prices. Who can say no to that? So the next time you decide your wardrobe needs a major overhaul, hit up one of its 13 outlets islandwide or better yet, head online to check out its latest collections for some major retail therapy.
Young Hungry Free
Risk takers and rule breakers, meet your match. Forget about your average, cookie-cutter blogshops: Young Hungry Free serves up attitude with a side of sass with its cooler-than-thou collection of edgy apparel and accessories. Think ripped jeans, crop tops, sexy cutout dresses, killer platform combat boots, and even leather harnesses – basically, everything a rebel fashionista would want and need.
Blogger and social media star, Melissa Koh, can now add ‘designer’ to her resumé with the debut of her fashion label. With an unapologetically feminine aesthetic, Run After offers a collection of girlish yet sophisticated pieces like swingy mini tunic dresses, toga tops, maxi skirts, and camisoles with charming touches of ruffles, bows, sequins, monochrome, and muted pastels. Calling it a blogshop may be quite a stretch, considering its designs run on the pricey side. But with its fine quality and attention to detail, it’s one sartorial investment worth making.
Once known as We Are Rubbish (W.A.R), Supergurl has since rebranded itself with a super (and less self-deprecating), new moniker. While it still retains its fashion-forward edge, it’s long steered away from its former monochrome identity. A quick click through its catalogue will lead you to its playful assortment of striped shirts, floaty frocks and bomber jackets. Despite its trend-driven, quality pieces (and thoughtful packaging of its parcels – all of them come with pretty, pastel, handwritten postcards), prices are kept in the affordable range of under $35.
A favourite amongst corporate ladies, Megagamie’s been around for years. The secret to its success? Its colossal collection of unfussy, wardrobe basics. Your closet will thank you for shopping here – the site is jam-packed with lady-like midi dresses, spiffy blazers and gorgeously structured origami shirts. We’re also a teensy bit in love with the Tulle by MGG collection (pictured above). Flouncy, voluminous and utterly bewitching, the tulle skirts are a welcome throwback to Sarah Jessica Parker’s infamous tutu intro in Sex and the City.
We’ve got to give props to Hervelvetvase for its longevity. The secret? Besides its usual array of femininely tailored pieces, the site regularly dishes out tips and tricks to shoppers. Plus, despite being a fast fashion company, it reassuringly sticks to its policy of ethical working conditions – guilt-free shopping at its best! Today, the brand caters to girls all over the world, particularly across Southeast Asia, Asia Pacific and now, New York City. For an average pricing of $35 and below, you’ll nab score high quality, day-to-night dresses, girly off-shoulder chiffon tops and work-friendly culottes.
Singaporean girls would be familiar with this household name in the online shopping world. While it began as a humble blogshop on Livejournal in 2012, it’s outlasted its then-competitors with consistently on-trend collections, efficient service and a well-designed site. This affordable treasure trove boasts a clean, neutral palette of wrap dresses, micro pleated slip dresses and breezy wide-legged trousers.
It’s easy to be overwhelmed by the site’s substantial catalogue – but trust us, you’ll unearth more than just a couple of gems here. What we love best about Dressabelle is its dedication in championing the everyday woman – whether you love prints or minimal palettes, are curvy or slim, tall or petite, the brand’s got all its bases covered. Bonus: Alteration services are offered here to help you achieve your most flattering silhouette.
Take your style up a notch with VainGloriousYou’s (VGY) collection of bold yet minimal dresses, tops, bottoms, shoes and accessories. These fashion pieces are great if you prefer staying low-key yet fab when out and about. Despite lacking in loud prints and vibrant colours, these affordable clothes are great for the modern women.
The Editor’s Market
There is an edgy and quirky feel to The Editor’s Market that keeps it current. For all things fashion-forward, this contemporary store now stocks its very own line of dresses, tops, trousers and accessories in a variety of styles from playful ones to those plain minimal. Browse through its catalogue of must-haves and shop at its online webstore.
Naked and Unbound
If shopping for lingerie in public isn’t really your thing, you can now shop privately at Naked and Unbound. The Singapore online lingerie webstore offers sophisticated and comfortable bras and loungewear made from fine quality fabric for the modern women. These intimates are also affordable and come with free shipping!
perk by Kate
Handpicking the sexiest lingerie from around the world, Kate makes undies shopping oh-so-simple with her easy-to-navigate website. What we love most is Kate’s absolute focus on only the most comfortable underwear. We have tried, tested, and will keep coming back for more!
This store may not have a bricks-and-mortar boutique in Singapore, but it is Singapore’s first online store for conscious fashion and beauty brands — now available online. The multi-label webstore carries sustainable fabrics, hand-crafted jewellery, and organic and natural skincare products by 14 international and local brands including Esse, Yard Yarn, Zhai, ANIA and more.
Before its brick-and-mortar, Modparade was one of Singapore’s hottest blogshop, and still is to date. Free delivery for orders over $50, its fashion catalogue consists of carefully curated range of accessories, free-spirited, playful dresses, tops and bottoms, as well as minimalist fashion that won’t break the bank.
Started as a pushcart selling women’s apparel, OHVOLA has ventured into an online store offering fashionistas with modern, sophisticated pieces, including dedicated workwear and bridesmaid collections. Its Keepsakes by OHVOLA collection offers a premium range of elegant jumpsuits, maxis and short dresses that can take you from the boardroom to the bar in just one outfit.