The new Chanel Gabrielle Bag is a fashionable, light, must-have crossbody bag that’s perfect for all your essentials and it’s now available in Singapore.
To commemorate the revolutionary handbag created by the iconic fashion house in 1955, Chanel’s creative director, Karl Lagerfeld, has carried on Mademoiselle Chanel’s legacy by relaunching the Gabrielle Bag, and it’s now available here in Singapore. We love the practicality and elegance of this versatile crossbody bag; it’s the perfect accessory for day or night wear – a total must-have!
So who is ‘Gabrielle’? Before she became Mademoiselle Coco, Gabrielle Chanel was an aspiring fashion designer with humble beginnings. Prior to working in fashion, she was a singer named Coco in the early 1900s. ‘Chanel’ is now synonymous with luxury fashion, embodying glitz and glamour. ‘Gabrielle’, on the other hand, challenged not only the stiff and restricting fashions for women, but also the limits on a woman in business during her lifetime. The more ‘boyish’ and active personality of Gabrielle lives on in the Gabrielle Bag that was first created in 1955, and recently relaunched for the modern, fashionable woman.
Chanel’s new Gabrielle handbag combines influences as diverse as augmented reality glasses and vintage binocular cases; but it’s all about ‘seeing’. This bag is adorned with the iconic Chanel logo on top of its aged calfskin body, which comes in monocolour (black or white), and bi-colours (navy and black, black and white, or beige and black). It’s light, sophisticated and has a double-chain strap that allows you hang it over your shoulder, across your body or both – what a triple threat!
Celebrating the debut of this beautiful fashion piece, Chanel has released four idiosyncratic short films featuring actress Kristen Stewart, models Cara Delevigne and Caroline de Maigret, as well as musician Pharrell Williams, with Chanel’s creative director, Karl Lagerfeld, behind the camera, putting his modern vision onto film.
Check out Chanel’s Gabrielle Bag campaign, featuring short films starring the four celebrities, showcasing their personalities and what the bag means to them. The mini-series is now available to view on Chanel’s Instagram (@chanelofficial).
Kristen Stewart
Cara Delevigne
Caroline de Maigret
Pharrell Williams
Chanel’s Gabrielle Bag, available in-stores at The Shoppes at Marina Bay Sands and Takashimaya Shopping Centre. Also available online.
For all things Chanel, check out its latest make-up collection – Les Indispensables de L’été. Into crossbody bags similar to Chanel’s Gabrielle Bag? Check out alternatives to this versatile fashion accessory.