Drink your way to Michelin-starred dining and private yacht adventures.
There are few things better than cracking open a cold one on a summer day. But, what if we told you that grabbing a pint could win you an unforgettable experience at a Michelin-starred restaurant or a private yacht? Make that dream a reality with 1664 Blanc’s Bon Appetit-Lah campaign. Staying true to the spirit of joie de vivre, this French brand seeks to bring good taste to the table, whatever the occasion. For a chance to score an extraordinary experience, read on for how you can be the lucky winner.
We have high hops for these sips
In case you haven’t heard, 1664 Blanc is France’s number one premium wheat beer. And these lager-than-life sips are perfect for any occasion, from a casual picnic to a blowout party. We’d even crack one open on a lazy stay-in arvo.
Our faves? The iconic 1664 Blanc, a smooth brew with a zesty citrus twist; the 1664 Rose with a hint of raspberry; and the classic 1664 Lager that’s made with the finest hops straight from the heart of France.
Say cheers for a winning experience
If you’re feeling lucky, grab a few pints at participating bars like KPO, No.5 Emerald Hill, and Stella Seaside Lounge for a chance to win a private yacht experience (psst: you can bring 10 other friends!), on board a luxe ride from Yacht Luxe. Set sail to the idyllic Lazarus Island with live music, a bbq dinner and of course, free-flow beer. Every $30 spent gives you one chance at the lucky draw, so round up your crew for a beer night, stat.
Alternatively, try your luck at scoring an exclusive 1664 dining experience for two at Alma. This one Michelin-starred restaurant is helmed by renowned chef, Juan Amador, who is known for crafting European creations with an Asian flair. Savour a curated lineup of dishes that are infused with 1664 brews, and pair them with a specially created 1664 Rose cocktail for the perfect night. Spend $30 on 1664 Blanc, 1664 Lager or 1664 Rose at any participating supermarket or hypermarket for a chance to win this delectable meal.
Good food, amazing drinks and fab company? We’d say cheers to that. Snag your bottles of 1664 Blanc, 1664 Rose or 1664 Lager for a chance to win one of the unforgettable experiences that are up for grabs (contest ends on 31 October 2023). Hurry, clink and you’ll miss it!
This post is in partnership with 1664.