{"id":146794,"date":"2018-06-14T12:40:41","date_gmt":"2018-06-14T04:40:41","guid":{"rendered":"http:\/\/thehoneycombers.com\/hongkong\/?p=146794"},"modified":"2018-06-14T12:48:49","modified_gmt":"2018-06-14T04:48:49","slug":"miss-runner-activewear-founder-tania-cheung-interview","status":"publish","type":"post","link":"https:\/\/thehoneycombers.com\/hong-kong\/miss-runner-activewear-founder-tania-cheung-interview\/","title":{"rendered":"Tania Cheung, founder of Miss Runner, chats about creating stylish sportswear for women"},"content":{"rendered":"<p><span style=\"font-weight: 400\">Physical activities help nurture a healthy immune system and increased mental well-being, that&#8217;s why we enjoy doing <a href=\"https:\/\/thehoneycombers.com\/hong-kong\/water-sports-kayaking-windsurfing-paddle-boarding\/\" target=\"_blank\" rel=\"noopener\">water sports<\/a>\u00a0and\u00a0<a href=\"https:\/\/thehoneycombers.com\/hong-kong\/hiking-in-hong-kong-nature-scenery-fitness\/\">hiking in Hong Kong<\/a>. But before you hit <a href=\"https:\/\/thehoneycombers.com\/hong-kong\/gyms-in-hong-kong-fitness-centres\/\" target=\"_blank\" rel=\"noopener\">the gym<\/a>, it\u2019s essential to find the right sportswear for your workout routine. We interviewed Tania Cheung, founder of local activewear brand Miss Runner, to find out why she\u2019s in the business of creating edgy sportswear, sports bras and yoga pants for edgy women in <\/span><span style=\"font-weight: 400\">Hong Kong<\/span><span style=\"font-weight: 400\">.<\/span><\/p>\n<h3><b>Hi Tania. Great to talk with you. Tell us, what kind of person is Miss Runner made for?<\/b><\/h3>\n<p><span style=\"font-weight: 400\">The brand\u2019s name reflects the courageous character of the women we design for, as opposed to simply a woman who runs. Miss Runner clients will never be satisfied where they are, they\u2019re always looking to be a step ahead of their peers and running towards challenges, instead of running away from them.<\/span><\/p>\n<figure id=\"attachment_146793\" aria-describedby=\"caption-attachment-146793\" style=\"width: 900px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-146793 lazyload\" data-src=\"https:\/\/static.thehoneycombers.com\/wp-content\/uploads\/sites\/6\/2017\/12\/Tania-Cheung-Miss-Runner-Hong-Kong-activewear-sportswear-sports-bra-main-image-e1512528468807.jpg\" alt=\"Tania Cheung Miss Runner Hong Kong activewear sportswear sports bra\" width=\"900\" height=\"600\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 900px; --smush-placeholder-aspect-ratio: 900\/600;\"><figcaption id=\"caption-attachment-146793\" class=\"wp-caption-text\">Tania Cheung, founder of Miss Runner, dedicates at least three hours a day to exercise after work<\/figcaption><\/figure>\n<h3><b>What inspired you to establish the brand in the first place?<\/b><\/h3>\n<p><span style=\"font-weight: 400\">Miss Runner was founded in March, 2015, with just one purpose: to merge wearable arts with performance sportswear. The reason why I created Miss Runner is because when I moved back to Hong Kong, as a really active person, I was shopping for sportswear everywhere, and I just couldn\u2019t find anything that suited my criteria, which was quite simple \u2013 a sports bra that is supportive and looks good at the same time. What I found is that a lot of the commercial brands are making a female silhouette very flat-chested, and there\u2019s a lot of things that you can fix in terms of basic patterns and cutting. <\/span><\/p>\n<h3><b>How do the prints from Miss Runner stand out from the rest?<\/b><\/h3>\n<p><span style=\"font-weight: 400\">I graduated from the London College of Fashion with a fashion design degree. So with skills in pattern cutting, production and more, I\u2019m able to do something more meaningful than just a sportswear line. <\/span><\/p>\n<p><span style=\"font-weight: 400\">I connect with a different artist every season to collaborate on the print. From there, I expanded more into motivating and connecting with the wellness community. So far we\u2019ve worked with illustrators, graphic designers, photographers and such. In the wellness community, we\u2019ve collaborated with food and beverage people, yoga instructors who have their own style, like hip hop, bamboo and aerial art. I think we\u2019ve been really innovative along the journey.<\/span><\/p>\n<figure id=\"attachment_146796\" aria-describedby=\"caption-attachment-146796\" style=\"width: 900px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-146796 lazyload\" data-src=\"https:\/\/static.thehoneycombers.com\/wp-content\/uploads\/sites\/6\/2017\/12\/Miss-Runner-Hong-Kong-activewear-sportswear-sports-bra1-e1512528626518.jpg\" alt=\"Miss Runner Hong Kong activewear sportswear sports bra1\" width=\"900\" height=\"600\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 900px; --smush-placeholder-aspect-ratio: 900\/600;\"><figcaption id=\"caption-attachment-146796\" class=\"wp-caption-text\">Bloom Madness from the War Fit range and Pink Dream from the Unicorn Collection by Miss Runner<\/figcaption><\/figure>\n<h3><b>How would you describe the style of Miss Runner?<\/b><\/h3>\n<p><span style=\"font-weight: 400\">In terms of style, it\u2019s vibrant and lively. Each print will speak to different kinds of people, whether you are into monochrome or playful patterns like the Unicorn Collection. With Miss Runner, you can always find your place, you\u2019ll always find your print, you\u2019ll just stand out from other people.<\/span><\/p>\n<h3><b>Do you design for bodies of all sizes?<\/b><\/h3>\n<p><span style=\"font-weight: 400\">Yes. We have different sizes. Our sports bras offer different support, from low to high support. So if you\u2019re big in terms of cup sizes, you can opt for high support. If you\u2019re of smaller cup sizes and are looking for some yoga type of medium support, you can go for the lower support. <\/span><\/p>\n<p>Our leggings are medium to high waisted, all of our waistband are designed to flatter the female body, so you don\u2019t show your muffin top from the leggings. A lot of the leggings are not designed to fit a female body shape, that\u2019s what Miss Runner is able to do. We can fit different kinds of body shapes, no matter if you\u2019re petite or curvy.<\/p>\n<figure id=\"attachment_146792\" aria-describedby=\"caption-attachment-146792\" style=\"width: 900px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-146792 lazyload\" data-src=\"https:\/\/static.thehoneycombers.com\/wp-content\/uploads\/sites\/6\/2017\/12\/Miss-Runner-Hong-Kong-activewear-sportswear-sports-bra-Pink-Dream-e1512528669894.jpg\" alt=\"Miss Runner Hong Kong activewear sportswear sports bra Pink Dream\" width=\"900\" height=\"600\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 900px; --smush-placeholder-aspect-ratio: 900\/600;\"><figcaption id=\"caption-attachment-146792\" class=\"wp-caption-text\">Pink Dream from Unicorn Collection is a blend of fine art and digital pop art<\/figcaption><\/figure>\n<h3><b>What is the most popular product at Miss Runner?<\/b><\/h3>\n<p><span style=\"font-weight: 400\">Our products range from sport bras to yoga mats, and the most popular item right now would be our travel mat. When I first launched it, I was looking for something that was practical, and I found a machine washable and biodegradable material! And we don\u2019t use PVC in any of our yoga mats; they are made from 100 per cent natural tree rubber too. We partner with Cat Society HK to encourage people to donate their old PVC mats, and in return we\u2019ll give them discount on our lifelong lasting yoga mats.<\/span><\/p>\n<figure id=\"attachment_146791\" aria-describedby=\"caption-attachment-146791\" style=\"width: 900px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"wp-image-146791 size-full lazyload\" data-src=\"https:\/\/static.thehoneycombers.com\/wp-content\/uploads\/sites\/6\/2017\/12\/Tania-Cheung-Michelle-Kwok-Miss-Runner-Hong-Kong-activewear-sportswear-sports-bra-e1512528727442.jpg\" alt=\"Tania Cheung Michelle Kwok Miss Runner Hong Kong activewear sportswear sports bra \" width=\"900\" height=\"600\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 900px; --smush-placeholder-aspect-ratio: 900\/600;\"><figcaption id=\"caption-attachment-146791\" class=\"wp-caption-text\">Marketing Manager Michelle Kwok and founder Tania Cheung are excited for their upcoming creations<\/figcaption><\/figure>\n<h3><b>What are the things that Miss Runner is looking to improve in the future?<\/b><\/h3>\n<p><span style=\"font-weight: 400\">We\u2019re upgrading our products as technology allows. Two years ago, there wasn\u2019t even anything that was machine washable for yoga mats. Right now we\u2019re able to make it more sweat responsive, and make the prints more vivid.\u00a0<\/span><span style=\"font-weight: 400\">In the future we will be experimenting with 3D reflective print design, and also upgrading the materials into more breathable fabrics with 360 stretch, so the pieces fit and function even better.<\/span><\/p>\n<p><i><span style=\"font-weight: 400\">Shop\u00a0<\/span><\/i><a href=\"https:\/\/thehoneycombers.com\/hongkong\/listing\/miss-runner\/\" target=\"_blank\" rel=\"noopener\"><i><span style=\"font-weight: 400\">Miss Runner<\/span><\/i><\/a><i><span style=\"font-weight: 400\"> online for stylish sports bras and yoga pants\u00a0<\/span><\/i><\/p>\n<p><b>Want to do more cardio and workouts? Get your body toned at these <a href=\"https:\/\/thehoneycombers.com\/hong-kong\/pilates-studios-in-hong-kong\/\" target=\"_blank\" rel=\"noopener\">pilates studios in Hong Kong<\/a>, train your muscles at these <a href=\"https:\/\/thehoneycombers.com\/hong-kong\/boxing-gyms-in-hong-kong-fitness-martial-arts\/\" target=\"_blank\" rel=\"noopener\">boxing gyms<\/a>\u00a0or find <a href=\"https:\/\/thehoneycombers.com\/hong-kong\/fun-workouts-hong-kong-get-shape-blast-fitness-classes\/\" target=\"_blank\" rel=\"noopener\">fun workouts<\/a> to do in the city.<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Physical activities help nurture a healthy immune system and increased mental well-being, that&#8217;s why we enjoy doing water sports\u00a0and\u00a0hiking in Hong Kong. But before you hit the gym, it\u2019s essential to find the right sportswear for your workout routine. We interviewed Tania Cheung, founder of local activewear brand Miss Runner, to find out why she\u2019s [&hellip;]<\/p>\n","protected":false},"author":104567,"featured_media":146773,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false},"categories":[983],"tags":[13630,13631],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.7 (Yoast SEO v23.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Miss Runner merges comfort with modern style in their activewear<\/title>\n<meta name=\"description\" content=\"We talked with Tania Cheung, founder of Miss Runner, about why she is passionate about creating fashionable activewear for women in Hong Kong.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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