Creative Director of Je suis Flirt
Amongst all the retail brands in Bali - which are owned mostly by Europeans and Australians - our brand is both made and owned by Indonesians, and truly represents our country.
Tell us your story – how did you get here?
I was born a very artistic kid – loved to draw and dance from a very young age, learning it all from watching Janet Jackson, my favourite singer at the time. I always knew I was talented in performing arts. Then, in High School, I won first place in a dance competition, so it was following that that dance became my first career path, which who opened doors for me into television and show business.
After High School, I went to Fashion Design College to expand into the fashion industry, and during one fashion show in particular, I met my future business partner. She was a model, so I choreographed her to showcase my collection, and by 2005, we finally created Je suis Flirt.
What accomplishment are you most proud of?
Almost every accomplishment I’ve achieved I am very proud of, and all have pushed me to keep going and to create new things. But I guess in particular, I really value the Fashion Concert Show I created for Tatler Ball in 2009, and the fashion show I produced for Fashion Nation 2012 Jakarta. Also, I’m super proud of our exhibition in New York, and our campaign photoshoot in Paris.
What impact have you made in Bali?
Sometimes I don’t even realise what impact I’ve made – the impact is supposed to be felt by others. I simply do what I love to do, full of sincerity and passion. But what I have realised is that amongst all the retail brands in Bali – which are owned mostly by Europeans and Australians – our brand is both made and owned by Indonesians, and truly represents our country.
What does 2022 look like for you?
2022 for me is the year of awakening, recovery and starting a new chapter. After two years of turbulence, depression, sadness and difficult situations, this year is going to be much better.
What do you love most about Bali?
What I love most about Bali is its open-mindedness, its diversity, its peacefulness and its never-ending inspiration.
What’s the one thing you could wear for the rest of your life?
LBD – a Little Black Dress.
Who is your Local Legend and why?
First up is Kris Dayanti, an Indonesian singer, because no one could ever replace her voice and her style. Then there’s the late President Soeharto, because he set Indonesia on a path to become a powerful country with a strong economy. And last but not least, Biyan – he is the pride of the Indonesian fashion world.